Salesforce Community Cloud Empowering Collaboration
The Salesforce Community Cloud offers a dynamic platform for fostering communication and collaboration among employees, customers, and sales or business partners. This powerful service enables real-time data and image sharing, facilitating seamless information exchange.
By leveraging the Community Cloud, organizations can directly connect with customers, drive partner success, and boost employee productivity. Personalized experiences are delivered to each customer, who can easily access dedicated communities to resolve queries and find solutions.
Referred to as a portal, help forum, support site, and more, the Community Cloud revolutionizes the way customers, employees, and partners connect, share information, and collaborate on essential business processes. It empowers them by providing the necessary data and records to efficiently carry out their work.
Salesforce offers three types of licenses for its Community Cloud platform:
- Partner Community
- Customer Community Plus
- Customer Community
Choosing the right license for external users is a complex decision in community projects. Now, let’s delve into each license to gain a better understanding.
Customer Community License:
The Customer Community License is ideal for creating a customer portal or a platform for peer-to-peer forums. It is the perfect choice when dealing with a large user base, whether it’s in the thousands or even millions.
Customer Community Plus License:
The Customer Community Plus License is an enhanced version of the Customer Community License. It serves both B2B and B2C use cases without involving sales processes. With this license, users gain access to reports, dashboards, and advanced sharing options, providing valuable insights and collaboration capabilities.
Partner Community License:
The Partner Community License is the highest tier license and is particularly suitable for B2B use cases where sales occur through distribution channels. Users with this license have access to various Salesforce objects, including leads, opportunities, and campaigns. It is widely utilized for partner relationship management, such as reseller networks and dealer sites, among other use cases.
Benefits of Salesforce Community Cloud:
Salesforce Community Cloud offers numerous advantages to meet specific requirements. It enables the extension of business processes for both customers and partners, fostering collaboration and enhancing relationships. Integration of data from third-party providers is seamless, providing a comprehensive view of information. The platform empowers users to create visually appealing branded experiences by leveraging a wide range of themes and templates. Utilizing Salesforce CMS, efficient content creation is facilitated, ensuring content delivery to any channel is smooth and effective.
